In college, the focus on networking often emphasizes superficial connections like LinkedIn contacts. However, the author argues that true professional opportunities stem from building real relationships. By emphasizing consistent communication and genuine interaction, one creates meaningful connections that can lead to referrals and opportunities. The author believes in a reciprocal approach to networking, focusing on how one can contribute to others. Ultimately, it’s about building a personal brand grounded in integrity, care, and substantial interactions, rather than merely accumulating contacts.
It's not the classes you take, but the hands you shake—building genuine relationships is more important than just having contacts in your network.
A connection is just that—a person you met once. True impact comes from building relationships through consistent interactions and remembering details.
Focus on treating others how you want to be treated; ask what you can do for them rather than what they can do for you.
Engage in meaningful conversations and follow up with genuine intentions; this leads to lasting relationships rather than superficial connections.
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