Teenagers like Rose, with sophisticated skincare routines and a quest for 'glass skin', reflect a growing obsession driven by social media, beauty influencers, and pandemic-induced self-scrutiny.
The pandemic led to increased screen time, prompting young individuals to become more conscious of their skin, often leading to unhealthy spending and unrealistic beauty standards.
Industry experts warn that brands are exploiting children's insecurities, with influencers like North West promoting excessive skincare regimens to their impressionable audiences.
Parents are advised to monitor their children’s skincare choices closely and to be wary of the effects of social media on youth self-image and real-life expectations.
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