SEVENTEEN and Pharrell Williams debuted their collaborative single 'Bad Influence' during Louis Vuitton's Fall/Winter 2025 Men's show, blending music and fashion creatively. Pharrell, a 13-time Grammy-winning artist and Louis Vuitton's Creative Director, produced the track featuring all nine members of SEVENTEEN, showcasing their vocal talents. The integration of Pharrell's innovative sound with SEVENTEEN's K-pop energy created an anthem that energized the runway. This partnership exemplifies Pharrell's vision of merging cultural elements in luxury fashion, heightening the overall presentation of his collection at Paris Fashion Week.
Global music and fashion collided in spectacular style as SEVENTEEN and Pharrell Williams unveiled their collaborative track, 'Bad Influence,' during Louis Vuitton's Fall/Winter 2025 Men's show at Paris Fashion Week.
Pharrell's involvement in the project reflects his vision of integrating cultural touchstones into Louis Vuitton's menswear, aiming to capture the essence of the collection.
The track features nine of SEVENTEEN's members, each contributing their unique vocal prowess to Pharrell's signature innovative sound.
As models showcased Pharrell's debut collection, the beats of 'Bad Influence' blended seamlessly with the avant-garde designs, creating a sensory feast.
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