LinkedIn's Services Marketplace, launched in 2021, currently boasts over 10 million profiles—a 48% increase from last year—with eight service requests per minute.
Despite the impressive number of marketplace profiles, only 1% of LinkedIn's 1 billion users are represented, raising questions about buyer engagement and overall platform success.
In a market ripe for freelance work post-COVID, LinkedIn’s focus on flexible work arrangements could position it competitively alongside established platforms like Fiverr and Upwork.
While LinkedIn highlights growth in service requests, concrete data on actual sold services and pricing trends remains elusive, complicating direct comparisons with other marketplaces.
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