Messaging is used a lot more than the create button, so we're testing putting DMs in both in the middle position like you see here, and in position two where you can still swipe over to it. We'll see how it goes.
This test reflects shifting user behavior on Instagram. As the platform has highlighted, more users are spending time in DMs and Stories than posting to the Feed.
At one point, I was posting daily, but now I'm lucky to share a post to the Feed once a week. However, I'm in the DMs daily, sharing and receiving Reels from friends.
While data supports the case for moving the DM button, Instagram may ultimately decide not to act on it. Stay tuned.
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