Dos and Don'ts of Cold Outreach for Digital Product Proposals | HackerNoon
Briefly

Identifying your target audience is crucial for attracting the right customers. Instead of casting a wide net, focus on those who genuinely resonate with your products.
Promoting your product to random audiences is akin to gambling; you may make a few sales, but it won’t build a stable sales channel.
Instead of generic promotions, tailor your outreach to specific niches, like connecting with foodies or home bakers, maximizing recognition and appreciation.
By understanding where your audience hangs out—be it cooking forums or social media—you can significantly increase your chances of success.
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