Amazon is reportedly developing a low-cost online sales platform to compete with Temu's ultra-low prices. This new storefront aims to offer extremely low price caps on various items.
The reported price caps are set at $8 for jewelry, $9 for bedding, $13 for guitars, and $20 for sofas, indicating a significant focus on affordability.
Orders from this new platform will have longer shipping times of 9-11 days but will reduce fulfillment costs for sellers, highlighting a different operational strategy.
This approach differs from Amazon's main site, which has no price limits, aligning more closely with Temu's business model focused on low prices and questionable supply practices.
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