"Knowing what's right doesn't mean you'll act on it. We act on what we care about, not just what we know. Change happens when we align actions with who we want to be."
"The gap between knowing and doing is what psychologists describe as the 'motivation gap,' which is the distance between understanding what we should do and actually wanting to do it."
"We tend to think that reason drives action. But in practice, reason alone rarely provides the force needed to move us."
Understanding the right course of action does not ensure that individuals will follow through. People often struggle to align their actions with their values due to a lack of motivation. The motivation gap exists between knowing what to do and wanting to do it. Effective change requires addressing both implementation and motivation. Simply relying on reason is insufficient to inspire action, as emotional and personal connections to decisions play a crucial role in driving behavior.
Read at Psychology Today
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