Today's media products resemble the feature phones of the pre-iPhone era - a patchwork of ideas with obsessive focus on visual differentiation. Nokia's downfall stemmed from similar misplaced priorities.
When left-brain thinkers dominate, media products face a value proposition crisis. Conversely, when right-brain thinkers dominate, you get overly creative editorial products - like an Indo-Tibetan fusion restaurant in Ireland.
Hidden left-brained infrastructure underpins modern media businesses, enabling a focus on higher-order, right-brain problems while managing essential operations and logistics.
The solution: Platformization of news, which allows self-learning AI to drive growth independently, enabling teams to concentrate on major releases and safeguard previous gains.
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