Walmart Ad Revenue Grew 30% To $2.7 Billion in 2022, And Is Buoying Its Profit Margin | AdExchanger
Briefly

Walmart had a mixed day with investors following its earnings call.Sales growth plateaued last year while Walmart's investments in store associate raises, technology and a new system of fulfillment centers are still going up.But the Walmart Connect advertising business was a bright spot, execs told investors in the retailer's earnings report on Tuesday, with growth of 30% YoY to $.7 billion in 2022.
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