Twitter Has A New CEO - And It's NBCU's Linda Yaccarino (!); Netflix Nixes Its In-Person Upfront | AdExchanger
Briefly

Linda Yaccarino, NBCU's (now former) chair of global advertising, is leaving the broadcasting giant to become Twitter's new CEO.Yaccarino has deep connections in the advertising industry and is a strong choice to revive Twitter's flagging ad business - assuming Musk stays out of her way, says Lou Paskalis, chief strategy officer at Ad Fontes Media, in conversion with .
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