The Wires awards this year, marking its ninth anniversary, have disclosed a second wave of judges from varying backgrounds in the ad tech industry. This initiative aims to recognize outstanding contributions in digital media and marketing. Judges express enthusiasm for evaluating innovative work exemplifying originality and strategic excellence. Entrants are encouraged to leverage audience insights and data while presenting unique methods for tackling challenges. With a focus on measurable client outcomes, The Wires continues to celebrate excellence in the industry.
"I'm really looking forward to being a judge for The Wires Awards this year. It's a great opportunity to see and celebrate the innovative work coming from the industry, as well as the exciting advancements in the world of AI and data."
"Winning entries must demonstrate excellent use of audience insights and data, combined with originality and best in class strategic thought. This should lead to measurable outcomes that align with the client's objectives."
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