Shopsense AI Scales Content And Commerce For Broadcasters
Briefly

Shopsense AI's innovative platform integrates over 1,250 retailers, enabling retailers to embed shoppable experiences directly into TV programming and streaming content. With Americans spending around $150 billion annually on showcased products, Shopsense aligns with evolving consumer behavior as viewers increasingly seek product discovery through broadcasts rather than conventional search engines. The company collaborates with top TV networks during major events and offers curated storefronts that captivate viewers, resulting in longer engagement times and lower bounce rates, demonstrating the effectiveness of this content-driven shopping approach for retailers and brands alike.
Shopsense AI integrates over 1,250 retailers into its platform, providing seamless shoppability in broadcast content, tapping into evolving consumer shopping behaviors.
Americans are spending about $150 billion a year on products they see on TV, illustrating the growing importance of content-driven shopping experiences.
Shopsense taps into major events like the Super Bowl and VMAs, creating personalized shopping experiences that resonate with viewer fandoms.
Viewers engage for over three minutes per session on product displays with low bounce rates, highlighting the effectiveness of curated retail experiences.
Read at Forbes
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