According to sources, Omnicom is reportedly in advanced talks to acquire Interpublic Group (IPG), potentially creating one of the largest advertising conglomerates in the world.
The Scott Trust has approved the sale of The Observer to Tortoise Media, despite pushback from staff at The Guardian concerned about job security and editorial independence.
Channel Factory is in discussions with potential backers, aiming to secure investment to bolster its valuation, estimated between USD 300 million to 400 million.
Perplexity is expanding its ad revenue program to include more publications, enabling them to earn revenue through advertisements, adapting to a changing media landscape.
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