Microsoft has launched a new feature in Bing that allows users to understand why specific ads are displayed in their search results. By clicking an arrow next to an ad's URL, users can view a dialog that explains the rationale behind the ad selection. Some users, like Khushal Bherwani, have reported receiving detailed insights, including the reasons for seeing the ad and information about the advertiser. This move aligns Bing's advertising practices with similar transparency efforts seen in Google Ads.
Microsoft has introduced a feature in Bing that explains why specific ads are shown to users, enhancing ad transparency and user experience.
By clicking an arrow next to the ad URL, users can access a dialog window that details the rationale behind the ad's appearance.
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