Salesforce released an update to its Agentforce platform, while Microsoft introduced its own sales-focused AI tools, Sales Agent and Sales Chat, as part of the Microsoft 365 Copilot. These new tools allow sales teams to quickly generate qualified leads and access CRM data to act on potential deals. Adoption of Copilot has surged among Fortune 500 companies, demonstrating its growing relevance, while some customers have achieved significant sales growth following migrations from Salesforce to Microsoft's platform.
Salesforce introduced a significant update to Agentforce, while Microsoft announced its alternative with Sales Agent and Sales Chat, aiming for revenue generation in businesses.
The new Sales Agent can transform contacts into qualified leads, streamlining the sales process by utilizing CRM and other available data comprehensively.
Reports suggest that almost 70 percent of Fortune 500 companies are already deploying Copilot, though this terminology can be interpreted broadly across various applications.
ANS's CEO Richard Thompson noted a remarkable 133 percent rise in annual sales per capita after migrating from Salesforce to Dynamics 365 Sales.
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