Max's Launch Day Suffers Hiccups; Advertisers Consider Caving To The "Un-Woke" Mob | AdExchanger
Briefly

On Tuesday, Warner Bros. Discovery (WBD) officially launched Max, its new streaming service that combines HBO Max and Discovery+ content.But the launch had some technical difficulties.But a relaunch is no cakewalk.A user's HBO Max login, viewing history and billing information must all be transferred seamlessly for the new Max app to work properly - and, alas, that's not what happened.
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