LiveRamp's Identity Crisis; Amazon Wants To Resell Mobile Plans | AdExchanger
Briefly

Here's today's AdExchanger.comnews round-up... Want it by email?Sign up Buy Me Maybe here.Could Experian acquire LiveRamp?LiveRamp is the data onboarding company behind the deterministic alternative ID option RampID.Whispers of a LiveRamp sale started late last year when its stock price plummeted alongside that of many other ad tech stocks.
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