"Every year, marketers tell us what's actually in their stacks, what's working, what's collecting dust, and where they're hedging their bets on AI. The results have a way of surprising people - and of making you feel a lot less alone in your frustrations."
"Is your team still wrangling data integration while your competitors have (supposedly) moved on? Are you all-in on AI agents, or still running pilots? Is your stack growing, shrinking, or just quietly getting more expensive?"
The 2026 State of Your Stack survey aims to uncover the state of marketers' martech stacks, revealing what tools are effective, what is underutilized, and the role of AI. Marketers are encouraged to share their experiences regarding data integration, AI adoption, and the overall cost of their stacks. The survey results will provide insights into common frustrations and benchmarks against competitors, fostering a sense of community among marketers facing similar challenges.
Read at MarTech
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