The article emphasizes the importance of overcoming call reluctance among realtors, noting that a significant percentage sold no homes due to avoidance of active lead generation. It advocates for mastering proven scripts to build confidence in conversations, and suggests establishing a pre-calling routine to enhance mindset. Furthermore, setting contact goals tied to income is recommended. Embracing the unknown and shifting focus from self-doubt to serving clients are vital for success in real estate sales.
Success starts with a non-negotiable decision. Commit today to wiping out call reluctance. In 2024, 71% of licensed Realtors sold zero homes, in part because they dodged proactive lead generation.
Proactive lead generation is your #1 job for predictable, duplicatable success. Master proven scripts: Invest in battle-tested scripts to banish the fear of not knowing what to say.
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