Geoffroy Martin, New Ogury CEO, Bets On Personified Over Personalized Ads | AdExchanger
Briefly

Geoffroy Martin has had a front-row seat to the development of web retargeting and personalized advertising.He was the CEO of Art.com, an online retailer of wall art and décor, and from there became one of Criteo's first clients when the ad tech company made its way to the US.In 2019, he joined Criteo as GM and EVP, leading the retail media side of the business.
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