Data-Driven Thinking Today's column is written by Nancy Marzouk, CEO and founder of MediaWallah." is written by members of the media community and contains fresh ideas on the digital revolution in media.The heady digital growth brought on by the pandemic has faded.A recession seems imminent.In tough times, marketers see budgets slashed and turn their focus from spending to saving.
#people #opportunities #advertising #significantly #alternative #dramatically #effectiveness #attribution #fresh-ideas
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