#attribution

Why LiveRamp Is Banking On Google Cloud For Its Next Growth Spurt
Now, wins come from the cloud.
"The cloud and first-party data are exploding right now," said James Arra, LiveRamp's head of cloud partnerships.
This optical illusion reveals your true personality, apparently
Ah, optical illusions. We see plenty of them, and are not ashamed to say that most of them leave us resembling the Face Screaming in Fear emoji.
Avoiding Copyright Infringement in Your Marketing Campaign
Developing a digital marketing campaign requires meticulous planning and attention to detail. It also requires a deep dive into legal issues that can hamper a campaign's performance.
New W3C Group Aims To Dial Back The Rhetoric And Get Practical About Post-Cookie Tech
It's time to stop talking and start doing.
That's the raison d'être, in a nutshell, behind a new community group housed within the World Wide Web Consortium (W3C).
First on CNN: US intelligence indicates Russia preparing operation to justify invasion of Ukraine
Washington (CNN)The US has information that indicates Russia has prepositioned a group of operatives to conduct a false-flag operation in eastern Ukraine, a US official told CNN on Friday, in an attempt to create a pretext for an invasion.
New W3C Group Aims To Dial Back The Rhetoric And Get Practical About Post-Cookie Tech
It's time to stop talking and start doing.
That's the raison d'être, in a nutshell, behind a new community group housed within the World Wide Web Consortium (W3C).
Ukraine shrugs off mass govt website defacement
A "massive" cyber attack on Ukraine caught the world's eye this morning as the country's foreign ministry said its website, among others, had been taken down by unidentified hackers.
Unbounce Double-Clicks On Attribution With LeadsRx Acquisition
Landing-page specialist Unbounce is buying attribution and analytics software provider LeadsRx in a bid to help its SMB clients increase the quality and volume of their conversions.
Media Buying Briefing: Catalina edges deeper into media territory with new Blockgraph partnership, and others - Digiday
For nearly 40 years, Catalina has gathered data on consumers' shopping habits, providing its insights to mostly CPG companies and the retailers that sell those CPG products.
Researchers train AI to attribute paintings based on detailed brushstroke analysis
Art historians may have a new tool for settling the attribution of disputed paintings using artificial intelligence (AI) thanks to research by a cross-disciplinary team led by physicists at Case Western Reserve University in Cleveland, Ohio.