Can Commerce Save Social Media?
Briefly

Social media, although an integral part of our everyday lives and a staple in marketing campaigns, sits in a precarious position.User trust in platforms like Facebook and TikTok has been declining for years now, with the Cambridge Analytica scandal and allegations that China's Communist Party has accessed TikTok users' data souring confidence in the integrity of companies like Meta and ByteDance.
Read at Exchangewire
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