YouTube has now rolled out its 'Add Yours' sticker for Shorts to all creators, following a successful test phase. This feature allows creators to input a prompt and invite viewers to respond with their own Shorts, transforming viewer engagement by creating a co-creation platform.
This feature, inspired by Instagram’s ‘Add Yours’ sticker, can lead to more challenges and trend-focused content across YouTube. By letting viewers create responses and share their videos, it fosters a community-driven approach to content creation.
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