"The Journal House has expanded its brand reach by incorporating B2B sibling brands alongside traditional C-suite attendees, ultimately appealing to a broader range of sponsors."
"By branching into B2B audiences through events in regions like Singapore, the Journal House is attracting first-time advertisers and increasing its sponsorship revenue potential."
"Events such as the CEO Council dinner and CMO Council lunch enhance engagement drastically, allowing for focused discussions on industry-specific challenges."
"With the inclusion of sectors like legal into our programming, we’re tapping into new brands and advertisers who value insights on compliance and risk management."
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