UTA has made strategic hires in its entertainment marketing division, bringing on Austin Schumacher in New York and Tiffany David in Los Angeles. They will lead brand strategies for significant clients like The Coca-Cola Company and Google, reporting to co-heads David Anderson and Julian Jacobs. Their previous leadership roles in notable companies like Lyft and 1000heads underscore their expertise. Both VPs aim to drive cultural relevance while expanding UTA's influence, with Anderson and Jacobs expressing enthusiasm for their unique abilities to innovate and grow the business.
Austin and Tiffany's ability to drive cultural relevance and craft innovative strategies are unmatched, said Anderson and Jacobs. We're thrilled to have them on board as we continue to grow our business.
Prior to UTA, Schumacher held advisory and leadership roles at companies including Lyft, Coinbase, and Kernel - where he served as CMO.
As a founding member of Lyft's brand team, he built the company's Entertainment & Culture function and led its brand marketing team.
Prior to UTA, David was a senior executive at 1000heads, where she oversaw the Google business and spearheaded Google Pixel's creator advocacy program.
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