"Movie buffs and film fanatics can join in on the excitement at TIFF by accessing our interactive experience on TikTok. Search TIFF to check out the in-app #TIFF24 Search Hub featuring the latest fan content, red carpet glamour and peeks inside star-studded screenings throughout the festival."
TikTok has announced that it has signed on to become the Official Platform Partner for the 2024 Toronto International Film Festival, which will see the app incorporate a range of themed activations and promotions to help users celebrate the event.
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