Once the car door closes, riders become a captive audience for ads on backseat screens, with Curb's Taxi TV network now reaching more than 15,000 taxi screens in various markets.
Curb's unique proposition is in catering to an 'on the go' audience through their Taxi TV network, even though the targeting is limited due to the nature of the medium.
#advertising #in-vehicle-screens #targeted-ads #digital-out-of-home-advertising #transportation-industry
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