Research Highlights Social Media Usage Trends in 2024
Briefly

The survey of 5,626 U.S. adults indicates that while Twitter is declining, it is not experiencing a massive drop-off in users, signaling a gradual shift.
Despite the challenges faced by Twitter, YouTube and Facebook continue to reign as the most widely used online platforms among U.S. adults.
Approximately half of U.S. adults utilize Instagram, showcasing its significant, yet secondary position in the social media landscape, along with TikTok and LinkedIn.
The findings from this survey highlight key trends in social media usage, with evolving preferences indicating movements in user engagement and platform popularity.
Read at Social Media Today
[
|
]