AppsFlyer's Privacy Sandbox on Android offers marketers comprehensive, privacy-compliant analytics and sets a new industry standard for attribution without reliance on user IDs.
In today's privacy-centric landscape, navigating the Privacy Sandbox can be challenging for marketers. Google's inclusive approach is a long-term solution, critically needed for the ecosystem.
AppsFlyer's phased launch helps marketers optimize ad spend, maintain precise measurement, and activate audiences—all while respecting user privacy, significantly enhancing their marketing capabilities.
The integration of the Privacy Sandbox on Android represents a major advancement, allowing brands to effectively measure app installs without compromising user privacy, aligning with modern marketing needs.
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