Pinterest introduces celebrity gift guides, shoppable wishlists
Briefly

"Pinterest is positioning itself as a prime holiday gifting destination with over 1,000 gift guides covering diverse categories such as beauty, travel, and gaming."
"Through the new 'quick save' feature, shoppers can effortlessly save Pins to a wishlist, enhancing the shopping experience by streamlining the gift selection process."
"Celebrities like Alicia Keys and Emma Chamberlain have partnered with Pinterest to curate nearly 40,000 gift ideas, reflecting the platform's commitment to innovative and diverse offerings."
"Pinterest's past holiday initiatives, including Shoppable events and collaborations with retailers, underpin its ongoing strategy to enhance user engagement and purchasing capabilities."
Read at Marketing Dive
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