New Study Finds Personalized AI-Generated Ads Are 22% More Effective At Increasing Brand Favor - Podcaster News
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from Podcaster News10 months ago
Veritonic's study results indicate a consumer readiness for AI-generated audio ads, with both generic and personalized AI ad variations outperforming the control group.
Podcaster Newshttps://podcasternews.com/2024/03/24/new-study-finds-personalized-ai-generated-ads-are-22-more-effective-at-increasing-brand-favor/
Personalized ads increased brand favorability by 18-22 percentage points and boosted purchase intent by 15-18 percentage points, outperforming generic AI creative.
Podcaster Newshttps://podcasternews.com/2024/03/24/new-study-finds-personalized-ai-generated-ads-are-22-more-effective-at-increasing-brand-favor/
Read at Podcaster News
#ai-generated-ads #veritonic-study #brand-metrics #consumer-behavior
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