Meta Looks To Get More Advertisers Utilizing Targeting Automation With API Update
Briefly

"Advantage detailed targeting leverages advanced automation and machine learning technology to help improve advertiser campaign performance. Specifically, Advantage detailed targeting can help improve campaign performance by allowing our system to reach a broader group of people than are defined in an advertiser's initial detailed targeting selections, if our system predicts it's likely to improve performance."
Read at Social Media Today
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