"Location-based marketing (LBM) uses online and mobile device data to target users based on location or location history, helping brands deliver more relevant content to potential customers."
"So many elements of our lives are digital-the way we shop, communicate, connect. LBM gives brands an innovative way to cut through that noise and connect with their customers locally."
#location-based-marketing #customer-engagement #digital-marketing #advertising-technology #real-time-data
Collection
[
|
...
]