Immediate Partners with Mantis to Offer Contextual Brand Safety & Targeting Solution
Briefly

Mantis offers AI-driven contextual intelligence for precise brand safety measures, addressing Immediate's need for special interest brands inaccessible to traditional blocklist-based solutions.
Immediate gains the ability to create bespoke contextual audiences across its properties, leveraging Mantis's customizable solutions and reducing emissions through more efficient processing methods.
Partnering with Mantis aligns with Immediate's sustainability commitments, with a focus on publisher-centered technology and innovative solutions to support the publishing industry.
Read at Exchangewire
[
|
]