How to avoid pitfalls of data-driven marketing execution | MarTech
Briefly

Inconsistent data monitoring leads to missed opportunities for optimizing a marketing campaign. When teams check campaign performance sporadically, it causes delayed responses to emerging trends.
Accurate data and real-time insights allow teams to adapt and refine their marketing strategies, ensuring decisions are based on solid evidence rather than anecdotal evidence.
Read at MarTech
[
|
]