Marketing tech
fromMarTech
1 week agoCanva expands into marketing automation with new acquisitions | MarTech
Canva is acquiring Simtheory and Ortto to enhance its marketing execution capabilities and expand beyond creative tools.
Agencies are using generative AI tools like Midjourney and ElevenLabs to mock up visuals and voiceovers in pitches and campaigns. They can turn around complex concepts in weeks instead of months, winning bigger campaigns in the process.