This year, however, could be the year for small businesses across the UK to shine. Despite the ongoing cost-of-living crisis putting a damper on consumer spending habits, a recent survey revealed seven out of 10 Brits would prefer to spend their money on small, independent retailers. This shift indicates a growing preference towards supporting local businesses, demonstrating resilience against economic challenges.
Social media is at the heart of our marketing strategy," says Rachel Brennan, owner of Blossom and Grow. "For Black Friday, we're using both social media and SEO optimisation to promote our deal and maximise visibility." Her insights show how small businesses are leveraging digital platforms to reach customers and enhance sales during crucial shopping periods.
Collection
[
|
...
]