I was a copywriter and landing page designer at a Google marketing agency. After being let go due to downsizing, I realized the only option was to start my own business.
I opened a Shopify storefront, created about 10 basic designs, connected it to Printful, and started running Facebook ads, learning as I went.
Navigating the challenges of building my side hustle was tough; I tested designs early and often using social media ads to see what resonated.
Despite the competition from Amazon sellers and Etsy shops, I managed to cut through the noise by focusing on what designs consumers genuinely liked.
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