Elon Musk's X has a major advertising problem
Briefly

"Advertisers apparently spent almost $744 million on X during the first six months of 2024, about 24% lower than the more than $982 million spent in 2023."
"X's ad business has been in trouble since Musk took ownership of the company in October 2022, as he pressured advertisers while offering few assurances on brand safety."
Read at Quartz
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