Disney Harnesses AI to Drive Streaming Ad Technology
Briefly

Dubbed "Disney's Magic Words," this tool introduces a new form of contextual advertising for the Disney+ and Hulu streaming services.
"These magic words are literally going to be able to connect me to the emotions of the consumer, at an audience level. And for us, that's really a game changer."
Read at Newsmax
[
add
]
[
|
|
]