Denny's hires chief brand and chief people officers
Briefly

Patty Trevino will focus on strategy, public relations, social and digital marketing, consumer experience, and product innovation to boost traffic and support Denny's digital channels.
Denny's sees digital channels as a key sales driver and a way to engage with younger consumers, expanding virtual burrito brand and signing deals to add virtual concepts.
Monigo G. Saygbay-Hallie joins Denny's after experience at Checkers & Rally's. Patty Trevino brings over 20 years of restaurant industry experience to the role.
Read at Restaurant Dive
[
|
]