#dennys

#dennys

When NFL coaches started holding up laminated menus to hide their play-calling, nobody expected it to become the internet's favorite football meme. But this fall, one unlikely object has completely taken over football culture: the humble laminated menu. And now, Denny's is turning this viral moment into marketing gold with a campaign that's as brilliant as it is absurd. From Playbooks to Pop Culture: How Laminated Menus Became Football's Hottest Accessory The phenomenon started innocuously enough.

I planned my work. I was organized. I was mise en place. I washed the living daylights out of those dishes.

Denny's has served as the backdrop for some of the most iconic on-screen moments in cinematic history, including scenes in "Pulp Fiction" and "Mulholland Drive."