Plus: A new data partnership with Westpac DataX
News Corp Australia has revealed a significant evolution of its commercial data capability, with the launch of Intent Connect.Intent Connect is powered by the company's Commercial Customer Data Platform, enhancing the company's first-party content consumption data with data from Foxtel Group and REA Group.
News Corp Australia has revealed a significant evolution of its commercial data capability, with the launch of Intent Connect.Intent Connect is powered by the company's Commercial Customer Data Platform, enhancing the company's first-party content consumption data with data from Foxtel Group and REA Group.
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