Council Post: The Allure And Perils Of Mixed-Reality Video Marketing
Briefly

Mixed-reality videos are merging CGI with real-life footage, creating viral-like marketing clips that feel organic yet innovative, transforming traditional advertising methods.
Recent campaigns featuring mixed-reality videos, like those for House of the Dragon and brands like Maybelline and L'Oréal, illustrate this fresh advertising approach.
The fusion of outdoor advertising and viral social media marketing through mixed-reality video opens new possibilities for creativity in marketing campaigns.
This approach allows marketers to visualize ambitious campaigns that were previously constrained by practical limitations, resulting in captivating consumer experiences.
Read at Forbes
[
|
]