An internal launch signals to your people that their opinions matter, turning a major brand shift from something that's happening to them to something that's happening with and for them.
High-impact commercial changes require your team to be on message and on your brand's side, ensuring that everyone embodies and sells the brand effectively.
When launching a new product, it is crucial that everyone in your company can convey what it is and how it should be perceived in the market.
Regardless of the project, an internal launch helps make significant changes appear less intimidating for employees and can enhance overall morale.
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