At Cannes Lions 2024, TikTok doesn't talk about a U.S. ban
Briefly

Last year TikTok faced a shaky ad economy at Cannes Lions, now it grapples with potential U.S. ban. Despite legal battle, TikTok team at the festival remains tight-lipped.
During a presentation and press briefing at Cannes Lions Festival, TikTok team avoids mentioning the U.S. ban issue. They focus on upcoming trends and avoid addressing advertisers' concerns.
Read at Digiday
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