According to Bankrate's 2024 Early Holiday Shopping Survey, 27% of holiday shoppers plan to go into debt this season by using credit cards or buy now, pay later services.
Chime's report indicates Americans are spending an average of three hours daily browsing products on social media, with recent social media purchases averaging $168 in the past six months.
Janelle Sallenave, Chime's chief spending officer, notes that with significant shopping days approaching, both browsing time and spending are likely to increase as consumers prepare for the holidays.
Statista's findings reveal a significant increase in holiday advertising spending by U.S. marketers this year, with expectations for online advertising revenue to reach $64.5 billion by year's end.
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