Euston's iconic 1960s office tower is set for a significant redesign, moving from its outdated grey facade to a contemporary curvy style. The redevelopment will maintain a third of its original structure, while transforming into a mixed-use facility featuring office spaces and medical research labs. Though it will lose four floors, the design increases overall square footage and enhances pedestrian accessibility to the plaza. The project, headed by Danish architects 3XN GXN, marks a pivotal development in the West End, according to British Land's Head of Development, David Lockyer.
The redesigned appearance of the Euston office tower will move away from its outdated grey 1960s facade to a more contemporary, curvy design.
The redevelopment project aims to retain a third of the original structure while creating a mix of office spaces and medical research labs.
The decline of occupancy since 2021 highlights a need for modernization, leading to an increase in floor area despite reducing the number of floors.
British Land's David Lockyer expressed enthusiasm for the new design's potential, calling it the first of its kind in a generation for the West End.
Collection
[
|
...
]